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eCommerce

Como usar Automação de Marketing para aumentar o Customer Lifetime Value

Como usar Automação de Marketing para aumentar o Customer Lifetime Value

À medida que a sua estratégia de Marketing Digital evolui, torna-se cada vez mais importante focar no Customer Lifetime Value (CLV), e a Automação de Marketing é uma tática poderosa para maximizar esta métrica.

edrone
edrone
Customer Intelligence
Cross-selling e up-selling: Extraindo o máximo de cada venda

Cross-selling e up-selling: Extraindo o máximo de cada venda

Não é segredo que trazer novos clientes para a sua loja é um processo complexo e custoso. Que tal aumentar seu faturamento vendendo mais para os clientes que você já tem?

edrone
edrone
eCommerce
Cross-selling & up-selling: Maximizing opportunity from each sale

Cross-selling & up-selling: Maximizing opportunity from each sale

It’s no secret that driving traffic to your site is a complex and costly process. Increase your revenue by selling more to existing customers!

edrone
edrone
Cross-selling
Email authentication methods

Email authentication methods

Without established authentication protocols, your brand’s communication is much easier to forge, exposing you and your customers to hacking and phishing attacks.

edrone
edrone
eCommerce
Using Marketing Automation to boost Customer Lifetime Value

Using Marketing Automation to boost Customer Lifetime Value

As the digital landscape continues to evolve, companies must be focused on increasing customer lifetime value (CLV) by looking at the entire customer lifecycle to identify the opportunities that Marketing Automation (MA) offers.

edrone
edrone
Customer Intelligence
All in, Dito, RD Station e edrone: qual é o melhor CRM?

All in, Dito, RD Station e edrone: qual é o melhor CRM?

Escolher uma ferramenta de CRM não é uma tarefa simples, mas pode fazer toda a diferença para o seu negócio digital. Por sorte, há muitas boas opções. Confira aqui um comparativo entre quatro dos CRMs mais relevantes no mercado brasileiro: All in, Dito, RD Station e edrone.

Pedro Paranhos
Pedro Paranhos
eCRM
Eis a Sua Máquina de Vendas

Eis a Sua Máquina de Vendas

Um aplicativo de IA pergunta ao usuário em qual categoria de produto ele está interessado (exemplo: feminina/masculina/infantil) e exibe os produtos mais vendidos dessa categoria. Então, com cada ação do usuário, a máquina conhece suas expectativas e exibe ofertas personalizadas.

Andre Floriano
Andre Floriano
Artificial intelligence
Behold the Marketing Machine

Behold the Marketing Machine

An AI application asks the user what product category he is interested in (i.e. women/men/kids) and displays this category's bestsellers. Then, with each user's on-site activity, the machine knows his expectations and displays customized offers.

Andre Floriano
Andre Floriano
Artificial intelligence

Featured Posts

Word2vec: Loss Function

Word2vec: Loss Function

Behold the Marketing Machine

Behold the Marketing Machine

To seek is to speak. Are conversation and search engines, in fact, the same thing?

To seek is to speak. Are conversation and search engines, in fact, the same thing?

Authors →

Marcin Lewek

Digital marketer and copywrier specialized in Artificial Intelligence, design, and digital marketing itself. Science, and holistic approach enthusiast, after-hours musician, and sometimes actor.

edrone

edrone is an AI-fueled SaaS platform providing Instant ROI and Customer Experience solutions for eCommerce. Over 1000 Brands use our technology in 25 countries around the globe.

Andre Floriano

Brazilian living in Poland. Lived for 10 years in the U.S. With experience in international business management and marketing. Currently, edrone’s Head of Education.