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Tutorials & Guides

Email Deliverability: 18 ways to keep your newsletter out of spam folders

Email Deliverability: 18 ways to keep your newsletter out of spam folders

Are you creating attractive content but not getting the email deliverability or open rates you want? We’re here to help! Follow these 18 tips to make sure your emails will actually reach your customers’ inboxes.

Pedro Paranhos
Pedro Paranhos
Email marketing
O que é Word2Vec

O que é Word2Vec

Word2Vec é um método de Aprendizado de Máquina para construir um modelo de linguagem baseado em ideias de Aprendizado Profundo. No entanto, a rede neural usada aqui é um tanto superficial (tem apenas uma camada escondida).

Marcin Lewek
Marcin Lewek
Tutorials & Guides
Word2vec: The Skip-Gram Model

Word2vec: The Skip-Gram Model

People understand words with ease (usually). It's a bit harder for computers, but we can represent words with numbers to make them comprehensive. Not just any numbers, but vectors. Surprisingly, it's a common language for us, and that can lead to quite impressive things.

Marcin Lewek
Marcin Lewek
Tutorials & Guides
Word2vec Explained

Word2vec Explained

Word2Vec is a Machine Learning method of building a language model based on Deep Learning ideas; however, a neural network that is used here is rather shallow (consists of only one hidden layer).

Marcin Lewek
Marcin Lewek
Tutorials & Guides
5 kroków do zadowolenia klienta w e-sklepie

5 kroków do zadowolenia klienta w e-sklepie

„Zaufaj mi, jestem sprzedawcą” – to powiedzenie stare jak handel, nabiera szczególnego znaczenia w przestrzeni internetowej. W momencie, gdy towaru nie można dotknąć, dokładnie obejrzeć, nie można też nawiązać bezpośredniego, najlepiej wzrokowego kontaktu ze sprzedawcą...

Marcin Lewek
Marcin Lewek
Tutorials & Guides
Black Friday 2020 – O que o seu eCommerce não pode deixar de fazer

Black Friday 2020 – O que o seu eCommerce não pode deixar de fazer

A ninguém, especialmente gerentes de e-commerce, precisa ser ensinado o que são Black Friday ou Cyber Monday, coletivamente chamadas de Black Week. Porém, vale a pena esclarecer algumas questões relacionadas a esta semana para evitar estresse desnecessário e desperdício de recursos de marketing.

Andre Floriano
Andre Floriano
Tutorials & Guides
Black Friday 2020 eCommerce Marketing Toolbox

Black Friday 2020 eCommerce Marketing Toolbox

No one, especially eCommerce managers, needs to be explained what Black Friday or Cyber Monday are, collectively often referred to as Black Week. However, it is worth clarifying a few issues related to it to avoid unnecessary stress and waste of valuable marketing resources.

Andre Floriano
Andre Floriano
Tutorials & Guides
Black Friday 2020: Przybornik Marketera

Black Friday 2020: Przybornik Marketera

Nikomu, a w szczególności eCommerce managerom, nie trzeba tłumaczyć, czym jest Black Friday, Cyber Monday, zbiorczo czesto nazywane Black Weekend. Warto natomiast wyjaśnić kilka kwestii z nim zwiazanych, aby uniknąć niepotrzebnego stresu i marnowania cennych marketingowych zasobów.

Marcin Lewek
Marcin Lewek
Tutorials & Guides