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Google Analytics — The most important statistics for eCommerce

Google Analytics — The most important statistics for eCommerce

"Data is the new oil" is a thesis put forward by The Economist and it is hard to disagree with it. Whoever has the data has power. The problem is that not everyone realizes how powerful a weapon is at their fingertips (i.e. within Google Analytics).

Andre Floriano
Andre Floriano
Tutorials & Guides
AVA in a Nutshell: Part II – Voice as a tool

AVA in a Nutshell: Part II – Voice as a tool

In the previous part, we've briefly described the idea behind edrone AVA: a virtual assistant speaking the same way as a biological one. To speak - so simple, right? Looking at Siri clumsiness, we might get quite another impression.

Marcin Lewek
Marcin Lewek
Artificial intelligence
AVA In a Nutshell

AVA In a Nutshell

While trying to overleap competition, there is usually no point in desperate trials of doing something the same way but faster, better because it's at least problematic, especially when you are developing your product in many directions.

Marcin Lewek
Marcin Lewek
Artificial intelligence
edrone AVA: 12.5 mln of investments in Voice Commerce

edrone AVA: 12.5 mln of investments in Voice Commerce

National Centre of Research and Development announced verdicts of the "quick path" competition. edrone as one of the winners will receive a grant for the R & D project worth 12 591 156.25 PLN aiming towards research NLU technology, with particular emphasis on eCommerce and Voice Commerce.

Marcin Lewek
Marcin Lewek
Interviews
Tailoring on-site for business needs

Tailoring on-site for business needs

We have briefly described the true meaning of on-site marketing recently. That was the theory, but still, it’s good to turn it into practice, isn’t it? To the point! In the following article, we’ll lean over use-cases and decide which on-site option will be the best for them. Let’s do it!

Marcin Lewek
Marcin Lewek
Marketing theory
Where on-site marketing starts?

Where on-site marketing starts?

I would like to confess something. The following text was meant to be a click-bait-guide with protips for banners usage. However, while researching for it, I quickly faced the question: what on-site marketing really is? We all know it… do we?

Marcin Lewek
Marcin Lewek
Design
Jean Louis David — edrone Case Study

Jean Louis David — edrone Case Study

Exclusive and renowned Brand. More than 70 salons in Poland, hundreds of thousands of clients registered in CRM, six hundred hairdressers. Operational booking system ready for scheduling all clients, but there is a catch. All of the saloons are closed because of COVID. What we gonna do now?

Marcin Lewek
Marcin Lewek
Interviews
eCommerce transfer-friendly: Let’s talk about WebP

eCommerce transfer-friendly: Let’s talk about WebP

For many, our recently introduced feature, which supports automatic conversion of images into WebP format, might not seem very exciting as it should from the beginning. An Image is just an image — it has to catch the eye, inform, and look stunning —, right?

Marcin Lewek
Marcin Lewek
Tutorials & Guides

Featured Posts

AVA in a Nutshell: Part II – Voice as a tool

AVA in a Nutshell: Part II – Voice as a tool

Authors →

edrone

edrone is an AI-fueled SaaS platform providing Instant ROI and Customer Experience solutions for eCommerce. Over 1000 Brands use our technology in 25 countries around the globe.

Marcin Lewek

Designer, digital marketer, and UX/copywriter specialized in combo marketing, artificial intelligence, and digital marketing itself. Science, and holistic approach enthusiast, after-hours musician.

Michał Blak

CEO & Co-Founder of edrone eCRM & edrone AVA. Entrepreneur thriving in high growth environments, eager to take on new challenges.